Seemingly every Fortune 500 company has hit Paul Aresu’s client roster. Perhaps you’ve heard of them: American Express, Burger King, Citibank, Foot Locker, IBM, Kodak, Lucent, Moet & Chandon, Nike, Pepsi, Reebok, Snapple, Verizon, to name a few. Art directors and marketing managers know Aresu’s high-voltage ads have a magnetic effect on consumers. His images frequently net vigorous sales gains for their corporate clients. In fact, after a year-long ad campaign for one client, the company reported a 50 percent rise in sales.
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